Matt O'Connor

Co-Founder & CEO

DTC data scientist, former Bridgewater Associates

Matt O'Connor

Co-founder & CEO

Matt is the former lead investment engineer for algorithmic trading at Bridgewater Associates. As a data scientist he has built machine learning solutions for multibillion dollar retail and ecommerce brands, including an engine that increased email conversion rates by 30x for the world's largest health and beauty retailer.

Posts by

Matt O'Connor

Unlock The Hidden Power Behind Your Graphs & Dashboards

Dashboards are an extremely useful tool to monitor your business’s performance, but they don’t help you make smart decisions.

How To Add A Custom Exclusion List To Google Ads And Facebook Ads

Pulley’s recommendation engine will sometimes give you a list of customers to exclude from your ads. Here’s how to do it.

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